We’re Trained to Chase “Deals”
Companies that step out of line with this approach do so at their peril.
J.C. Penny learned this lesson the hard way after scrapping its 600-odd special sales promotions per year in favor of an “everyday low prices” scheme. Its customers, trained like Pavlov’s dog to respond to the word “Sale!”, ran out the door in droves, taking their business with them.
But what does our retail discount mania have to do with travel?
Hunting for Travel Bargains
Airlines fly you for less if you don’t check bags. Rental car companies give you a better rate if you pay up-front instead of when you return the car.
Hotels offer slash published room rates to increase occupancy rates. Online travel sites hawk “daily deals” for travel.
While getting a bargain on travel is fine, paying nothing is even better.
The Ultimate Travel Deal: The World for Free
Travel writer Michael Wigge of Berlin decided to leave home and head to Antarctica.
He might have gone on his journey toward the South Pole by signing up for, or being an invited journalist on, a National Geographic group trip. But that wouldn’t have produced an extraordinary travel story.
People he met during his trip hauled him about, fed him, and let him bunk in their homes. But he also worked along the way, finding jobs on a container ship, as a pillow fighter in San Francisco, and as a porter at Machu Picchu in the Peruvian Andes.
Here’s a brief peek at Wigge’s “penniless” odyssey:
Following in Wigge’s Footsteps
Wigge has the answer. But you’ll have to pay a few bucks to get him to tell it to you.
And, by the way: Wigge’s free trip was one-way. He tapped his bank account to get back home to Germany. So while you might leave home without a single penny in your pockets, down forget to take your American Express card with you.
(Purchasing Michael Wigge’s How to Travel the World For Free, or other products form Amazon.com through the links on this page, helps support Tales Told From The Road.)